whole beans or roasted beans

[cafedeoro]

Hi everyone, I am an importer of Nicaraguan coffee, I just recently started this business. I have a quick question for you entrepreneurs out there.......I want to know if its better selling coffee roasted than non roasted...

 

[AJPRATT]

I guess that would depend on your market. Some companies do both.

 

[jlyon10]

roasted or non-roasted

I offer both on my site but I started my business because I really enjoy roasting my own coffee. I shared this with my co-workers and now they both have roasters and want green beans. I think roasting at home is really catching on and once someone tries it they really enjoy the difference.