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Thread: Coffee vs. Food

  1. #1
    Junior Member
    Join Date
    Apr 2008
    Posts
    2

    Coffee vs. Food

    I am trying to get a general idea of the average food to coffee ratio for revenue planning.

    In other words, what % coffee vs. what % food make up revenue...on average.

    Thanks!

  2. #2
    Senior Member
    Join Date
    Jan 2007
    Location
    Salt Lake City
    Posts
    1,045
    There really is no "average", the numbers will run the gambit, but I would look at 70-30 beverage vs. food, or a higher percentage on the coffee. We're roughly 76-24.

    You also want to not at profit margin, waste, and the ever important, "What the hell are you?" Design your business model so you can survive without food. If you base your model on food as a necessity rather than an additional benefit, your business life will be short.
    John Piquet
    caffe d'bolla
    Salt Lake City, UT
    caffedbolla.com

  3. #3
    Junior Member
    Join Date
    Apr 2008
    Posts
    5
    Here are my averages

    44% Hot Drinks
    8% Cold Drinks
    31% Food
    9% Baked Goods and Desserts
    Balance goes in bean sales and other misc.

 

 

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