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  1. #1
    Senior Member
    Join Date
    Mar 2012
    Posts
    1,215

    Organic/Fair Trade certification...

    Anyone out there go through the process of getting your roasting program certified as organic?

    We'd like to hear your thoughts or concerns on the process.

    Thanks,

    scott

  2. #2
    Senior Member
    Join Date
    Jan 2007
    Location
    Salt Lake City
    Posts
    1,044
    Why?

    Using gimmicks like "Organic" and "Fair Trade" to gain an audience makes one wonder why they can't stand on the quality of the coffee they roast and serve. These things should always be an afterthought. Source great coffee responsibly and your customers will respond. Trying to dupe the public into believing that these are signs of quality sets the industry backwards.

    David Schomer said it best, "The politics of coffee should be kept in the back room." Don't burden the customer with these things, just source and serve excellent coffee, and everyone will benefit.
    John Piquet
    caffe d'bolla
    Salt Lake City, UT
    caffedbolla.com

  3. #3
    Senior Member
    Join Date
    Mar 2012
    Posts
    1,215
    Um...... While I agree that the fair trade issue may come down to politics, I would hope to source and serve excellent organic coffee at roughly the same price as non-organic offerings. And I'm not sold on the idea that offering organic coffee that hasn't been exposed to certain pesticides would be considered a gimmick.

    lw

 

 

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