I get it. so you are selling this Dr.Danger coffee as "healthy option", A marketing tactic that you are using. Specially, I can see that you are using "phenols compound" which is basically parts of chlorogenic acids that are antioxidants. Researchers "believe" that this can protect body from cellular damage and even from certain types of cancers.
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these are the photos and claims that I have posted here from your Amazon sales site. I must say it is quite interesting marketing scheme for selling roasted coffee.
it says that THIS COFFEE SCORED REMARKABLE 96% of phenols in your coffee to help our health.
however, did you know that as you roast your green coffee beans, you are losing phenols/ chlorogenic compounds? Below is a chart (scientifically proven).
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as you can see, even as green coffee, Panama green coffee (even before roasting) has about 85mg of this compound. how can you explain that your coffee (I am sure they are roasted coffee) can have 96% of phenols? And what is 96%? 96% of what? I am assuming that 96% of what green coffee bean has?
in your posting, you mentioned that :
We made our coffee an especially lean coffee with less sugar and fats than most.
what is Lean coffee? Less sugar and fats? Are you talking about a steak? or roasted coffee?
I do not think that I understand this. Can you explain?
PS: by the way, I work in Guatemala, selling several different varietals of green coffee to overseas buyers. what I am getting from Amazon site on your coffee and what you are telling me is..... probably the most "shocking & intriguing" coffee facts that I have ever encountered in my life. So, I would like to know more about it.
thanks in advance.