I bought into a small company that now roasts about 3000pounds of coffee a month. We sell mostly to retail outlets that we own. Last year we hired a part time roaster/friend of one of the business partners to develop an espresso blend, a drip blend, and a decaf blend. Once we weened our customers off Illy they accepted the blends and we haven't had many complaints. Therein lies my problem. My partners love their lattes but are retailers at heart. They have no interest in developing new (different, better) blends because business is boomong and the customers seem happy. They are more interested in consistancy than flavor. Unfortunately for them the new coffee crop is in and it won't taste the same as last year's coffee.
I still have some money left over after investing in this company and I would like to hire a roaster professional on a contract basis to develop some blends using samples I have on hand. Is this an accepted business practice? I've looked for roasters on the web but can only find people selling coffee.
Thanks
Bob
I still have some money left over after investing in this company and I would like to hire a roaster professional on a contract basis to develop some blends using samples I have on hand. Is this an accepted business practice? I've looked for roasters on the web but can only find people selling coffee.
Thanks
Bob