Coffee Shop Marketing & Promotions

New to Coffee

New member
Jul 2, 2005
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We are farely new to the coffee business in Dubai.

We are looking out for some great promotional, marketing or PR ideas to promote our coffee shop. We have our first outlet in a great location in of the biggest shopping malls in Dubai. However, this huge mall also has around 15 other cafes (all top brands).

We would like to create some brand awareness for our shop and offer great promotions and creative ideas to lure customers into our shop.

Also, our Barista has come up with his own version of the Mocha Frap and other drinks and we are lookign at innovative names for our signature not and cold drinks. Any ideas or any links will be very helpful :)

I Would really appreciate any ideas whatsoever. :grin:

Thank you.