Typical cost per sale?


New member
Apr 1, 2004
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For a shop selling a mix of expresso drinks, drip and assorted other goodies such as pastries, muffins, mints, (with slow bean sales anticipated at first) would a typical cost per sale be? I was planning $3, but a local owner suggested to me that's too low.



coffee statistics

Specialty Coffee is America's Hottest Growth Industry and the demand is growing at an unprecedented rate.

Specialty coffee sales are increasing by 20% per year and account for nearly 8% of the 18 billion dollar U.S. coffee market.

Among coffee drinkers the average consumption in the United States is 3.1 cups of coffee per day.

At the present time there are approximately 8,000 Coffee Shops across the country. There will be approximately 12,000 Coffee Shops by the year 2005.

The average price for an Espresso based drink is $2.45.

The average Espresso Drive-thru Business sells approximately 200-300 Cups of Espresso and Coffee Based Drinks per day.


More information and statistics can be found at:



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