Of course supply/demand influences the cost of most things in life, but there's also a sucker born every minute that will throw insane amounts of money at items thinking more must equal better. For say $200 per pound of Kopi LuCrap I can buy 20-25 lbs of quality green that once roasted will blow that 'crap' out of the water. Same goes for Kona, Jamaican Blue, etc. as there are literally tons of fantastic coffees that will dominate those overrated offerings far cheaper.Regardless of what anyone tells you, the price of everything is due to supply and demand. That, in and of itself, is no sin. It is up to each of us to decide if that price is worth it to us. I tasted some Kopi Luwak and while I could taste a difference, the difference wasn't enough for me to pay the price. If I could get it at a reasonable price, or a dollar or two more, I might drink it more often.